"We were privileged to collaborate with Professor Ken McKinnon and his students on the IT Service Value Enhancement for Startups and SMEs project. Their work directly contributed to enhancing our company’s service offerings for startup and SME clients. Thanks to Professor McKinnon’s mentorship and the students’ professionalism, we were able to apply new strategies that drive greater value for our customers. We are excited about the outcomes of this collaboration and look forward to future opportunities to work together."