Video creation/ editing for Social Media for Benessere North

The main goal for the project is to create and/or edit reels and shorts to continue to build an audience and email list for Benessere North, a nonprofit which helps women with chronic health conditions to optimise their health and often reverse chronic diseases through transitioning their nutrition. This involves several steps for the students, so it includes primarily the first three points and may also include the last two, depending on the students' needs: Helping this women's nonprofit to build a YouTube presence. Creating two 20-second video advertisements for the nonprofit's free info session and for a free course to get started eating plant-based. To be posted on social media. Creating engaging and informative content related to plant-based nutrition and chronic health conditions. Editing videos I have created to post as shorts on YouTube and reels on IG and FB, etc. [Analyzing the effectiveness of the social media strategy and making adjustments as needed.]

Colour Me Christmas: Visual Identity Rebrand

Colour Me Christmas, a company specializing in festive decorations and holiday-themed products, is seeking to refresh its brand image to better resonate with its target audience. The goal of this project is to develop a cohesive and modern visual identity that reflects the company's joyful and vibrant spirit. This involves creating a new logo, designing a consistent visual style, and developing templates for social media graphics and business proposals. Additionally, a mockup of a new website design will be crafted to ensure the brand's online presence aligns with its updated identity. This project provides an opportunity for learners to apply their graphic design and branding knowledge, focusing on creating a unified and appealing brand image.