Virtual Internship Opportunity: Marketing

The primary focus for the student will be: Conduct a full competitive landscape assessment; create a campaign and strategy complimented with our organization's brand and core value proposition; identify opportunities and threats facing our brand; assess where and how to improve our brand's presence and differentiate from our competitors with a message for our new business model. Recommend changes to advertising and PR materials. Investigate our competitive landscape; perform market segmentation to identify the ideal target market. Evaluate our current customer base and make recommendations; review our prospect messaging, make improvement recommendations, and create new outreach content. Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility. Conduct an audit of our current social media presence and/or other current communication channel(s) such as website and emailing lists.